by Jeff Yablon | Jul 9, 2012 | Business Process, Design, Development, Media
If I was you, I’d be out spamming other web sites for all I was worth. OK, so not really. SPAM is icky. Not the Hormel meat product, but the practice of sending out a bunch of unwanted messages to people who you aren’t engaged with in the hopes that...
by Jeff Yablon | Jun 21, 2012 | Content, Design, Marketing, Search Engine Optimization SEO
On the Internet, where everyone can hear you scream, your screams will only be loud enough if Google thinks they should be. This is where Search Engine Optimization and Search Engine Marketing come in. What’s a marketer to do? Aside from the obvious (contact The...
by Jeff Yablon | Jun 7, 2012 | Business Process, Design, Development
It’s Airtime, Dude! Much to my surprise given my background as a quasi-geek and the subject I write about most often, I hardly ever talk about “the killer app”. Killer Apps are the very definition of business change, and the kind of thing that...
by Jeff Yablon | Mar 26, 2012 | Business Process, Customer Service, Design
What the heck have we done to Answer Guy Central? Unless you’ve never visited us before, you’re rubbing your eyes right now, wondering what happened to the design of this web site. What happened to that simple design and the handful of buttons? Well, we...
by Jeff Yablon | Feb 24, 2012 | Business Process, Content, Design, Media
Do you know the difference between Justin Bieber and Joustin Beaver? Justin Bieber’s attorneys are afraid you won’t be able to. Can you say “cease and desist”? Bieber’s attorneys have said exactly that to Joustin’ Beaver’s...
by Jeff Yablon | Feb 23, 2012 | Business Process, Design
This morning, I saw this in my Facebook feed. It was written/quoted by a friend who happens to be a very smart guy, and is a business editor at a large newspaper: Here’s a simple, important process: Remove your Web browsing history from Google before it...
