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Apple iCloud Equals Continued Upsell. This is Easy Computing?

by Jeff Yablon | Oct 12, 2012 | Business Process, Marketing

Once upon a time, computer users were either Mac People or PC People. You might think that’s still true, but “back in the day” the debate was contentious and continuous. PC users didn’t so much love Windows as they were used to it, and Mac...

LinkedIn Amps Up Recommendations. Pay Attention . . .

by Jeff Yablon | Oct 10, 2012 | Business Process, Design

This morning, I opened up LinkedIn to look at my profile. Actually, that was “step two”. I received a message from LinkedIn this morning telling me that someone I used to work with had endorsed me as an expert in Lead Generation. I was surprised that this...

Customer Service and The Evolution of Long Tail Marketing

by Jeff Yablon | Oct 9, 2012 | Customer Service, Marketing, Search Engine Optimization SEO

I like talking about customer service. I believe in customer service, and that more and more your commitment to customer service will determine the success of your business and your business change. Last week, when I was attending the Barbara Yablon Maida Memorial...

Business Change and Fake Boobs

by Jeff Yablon | Oct 3, 2012 | Business Process, Customer Service

This week, I’m in Los Angeles, attending the West Coast Memorial at UCLA for Dr. Barbara Yablon Maida. As I encounter more and more people with similar opinions of and feelings about my sister, it’s no surprise that I find myself thinking about perception...

Return of The Pantless Weasel, And Why You Should Let Him In

by Jeff Yablon | Sep 28, 2012 | Business Process, Content, Marketing, Media, Search Engine Optimization SEO

The Pantless Weasel is back, and just in time. We’re getting ready to really peel back the layers of the onion of search engine optimization and long tail marketing here at Answer Guy Central, and Dilbert’s Scott Adams has decided to help, jumping on the...
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