A few months ago, I wrote a piece about everything. You know … everything. Every thing you could ever want to know about everything you’ll ever encounter. Everything. I hope nobody thought I meant it. I ended the piece with these words, to underscore that:
If it sounds like I’m running a tremendous number of ideas together in one story, well . . . I am. And that’s the point. You can boil everything down to Influency* , but before we can, we need to figure out what everything is . . . for you.
Right this moment, someone is trying to hack your website. And if you use WordPress, right this moment about 90,000 someones are trying to break in.
None of that is hyperbole. There really are bad guys out there trying to break the security on your web site every moment of every day, and there really is a broad-scale attack currently in-progress on web sites running the WordPress Content Management System.
Truer words that you see above have never been spoken.
Ever since the days when I was The Computer Answer Guy, I’ve lived in a world filled with both end users and programmers. I’ve made it my challenge to bridge those worlds for decades now, which is why I find questions like “Where’s My Any Key?” so funny . . . and so real.
It gives me a unique perspective. When programmers back in the day talked about “spaghetti code” (programming code that’s so redundant and undocumented that it becomes impossible to maintain), I understood it in a way that most non-programmers or not-quite-a-programmers just can’t get a handle on.
Ack!, as the character in the middle would say.
Today, I’m taking our old “computers are too hard” refrain in a whole new direction. Ready? Content Management Systems Are Too Hard.
As we get ready to re-brand and re-deploy Answer Guy Central around Influency*, I find myself asking again and again: What’s hard about this stuff? Of course, the accompanying question is then, What’s Easy?
If you own or run a restaurant—or any business—you need to take a look at what’s started happening at WordPress.com.
I could almost stop there and move on with my day, but let’s spin things, OK? Just hopping over to WordPress.com might be fun, but more than likely it isn’t the right answer for your business.
WordPress parent Automattic is becoming a very important company. Assuming there’s any accuracy to these numbers, Automattic’s baby now powers north of 17% of all web sites, and there’s no real second place in this race; a couple of other CMS platforms show up in the statistics, but they’re way behind WordPress.
Sometimes, “Good Enough” is good enough. But only sometimes. And when designing your web site, you need to step up to something better than good enough.
This isn’t going where you think it is.
When Answer Guy Central was very young (and in fact was just the home of “The Computer Answer Guy“, this is how our web site looked:
Answer Guy Central Influency and Integrated Marketing, New York NY 10128
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