by Jeff Yablon | Apr 28, 2014 | Business Process, Influency
One day last week, I found this comment in our moderation queue. Kenn Delbridge, the photographer who shot the image you see at the top of a post about the way Influency works with your ability to shout louder than others, had found the story, and was unhappy that...
by Jeff Yablon | Apr 24, 2014 | Business Process, Influency, Media
Perception is reality, and perspective a matter of where you are when you look at something. Today, while pouring my morning coffee, it occurred to me that as I approach the fourth anniversary of receiving this lovely “gift” it’s taken on a...
by Jeff Yablon | Apr 21, 2014 | Business Process, Influency, Media
I’ve made no secret of my feelings about the manner in which most media businesses conduct “business as usual”. As business changes and we all learn new ways of doing business, I find myself more and more concerned with the matter. This was one...
by Jeff Yablon | Apr 10, 2014 | Content, Influency, Marketing, Search Engine Optimization SEO
Let’s take a peek behind the content marketing curtain. There’s a lot that goes into content marketing. Being in the biz, one of the things I find most interesting about that is a new trend predicated almost entirely on Google telling the...
by Jeff Yablon | Apr 7, 2014 | Influency
This morning a few things occurred to me that might seem unrelated. They aren’t: Ever consider who the ‘1%’ is? Think it’s rich people with big houses and bigger bank accounts? Wrong. The Real One Percent is … you. While Quality still...
by Jeff Yablon | Apr 3, 2014 | Influency, Media
Last week, Eat24, one of the aren’t-there-too-many-of-these? restaurant delivery services, shut down their Facebook page. But Eat24 didn’t merely pull the plug; they posted a long explanation of why they were bolting the largest social network....