by Jeff Yablon | Sep 6, 2012 | Business Process, Marketing, Media, Search Engine Optimization SEO
A couple of years ago, I asked whether the world has too many blogs. My answer now, as it was then, is that if you think a huge number of people are hanging on your every word and can’t wait for you to publish whatever is on your mind, you’re likely...
by Jeff Yablon | Sep 5, 2012 | Business Process, Design, Media
KICKSTARTER ! This week, an interesting piece got posted at NPR. The question it addressed was this one: When A Kickstarter Campaign Fails, Does Anyone Get The(ir) Money Back? Kickstarter has a response to that question, and while you can read it, I’ll sum it up...
by Jeff Yablon | Sep 4, 2012 | Business Process, Content, Media
Yesterday, a rumor started circulating that the actor Bruce Willis was getting ready to sue Apple over the rights to his digital music collection. The rumor was short-lived; in a matter of hours his wife denied it. Having recently lost my sister and having used words...
by Jeff Yablon | Aug 31, 2012 | Business Process
The last time I wrote a Labor Day piece was three years ago. Here’s another, but this business change isn’t about labor unions or holidays; today’s topic is the kind of labor women go into before they give birth. And lawmakers’ propensity to...
by Jeff Yablon | Aug 30, 2012 | Business Process, Customer Service
It’s a small business change that can control your success selling to small businesses. For that matter, it can effect your success with large businesses, too. Target, or Partner? I was speaking with a client yesterday. One of the things we handle for him is...
