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Surviving Valentines Day, Groupon And Great Customer Service

by Jeff Yablon | Feb 15, 2011 | Customer Service

Valentines Day is in the rear-view mirror. You’ve spent an inflated amount on flowers, a similarly-inflated price on dinner, and moved on. Your life is the same this morning as it was a couple of days ago, except you’re a bit poorer. And if you’re...

Like Angry Birds, Runkeeper Goes Free. But It’s Not The Same

by Jeff Yablon | Jan 28, 2011 | Business Process, Customer Service

Welcome to the Internet. Everything’s Free! OK, so almost nothing is free. When we made a “Hire Us for Free” offer at Answer Guy Central, there were strings attached. They were minor, but they were strings nonetheless. When Angry Birds became free, a...

Is Business Blogging Dying? The Answer is “Maybe”

by Jeff Yablon | Jan 27, 2011 | Business Process, Customer Service, Marketing, Media, Search Engine Optimization SEO

I’ve told you before about the client who asked me if the world has too many blogs. I’ve pointed out that kids hardly blog at all. And I’ve given my opinion: if you have nothing to say you should stop blogging. You have something to say. Yesterday I...

Perception is Reality. Does That Make Groupon a Gift Card?

by Jeff Yablon | Jan 26, 2011 | Customer Service

Is Groupon in the Gift Card Business? Do they sell Coupons? Maybe Groupon is trafficking in Gift Cards. Do you care which discount-providing item Groupon sells? To my dismay, some people are starting to debate the idea, apparently with the goal of compelling Groupon...

Want to Buy Facebook Stock? Take $500,000 Out of The U.S.A.

by Jeff Yablon | Jan 18, 2011 | Customer Service

Everybody wants a piece of Facebook. Personally, I hate Facebook but I have an account like everybody, and it’s hard to argue with the position the monstrous social networking site now occupies. But now we can add “skirting the laws about issuing...
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