by Jeff Yablon | Oct 14, 2016 | Business Change Highlights, Business Process
So you say our post about Google Assistant Privacy didn’t quite get your attention? Maybe you’ll notice how important phones are to business change if we talk Google Pixel Data Cost Increases. Pretty much as soon as Siri took over Apple’s advertising...
by Jeff Yablon | Oct 11, 2016 | Business Change Highlights
Last week, Google introduced their new Pixel and Pixel XL phones. I’m waiting for mine to arrive, which is kind of amazing all by itself; I got off technology’s bleeding edge quite a few years back. That has nothing to do with Google Assistant Privacy. The...
by Jeff Yablon | Jun 27, 2016 | Search Engine Optimization SEO
Late last year I wrote a piece titled Google’s Last Word on SEO. Now, here’s the real last word: RankBrain. Google RankBrain, as our old friend Danny Sullivan points out here, shakes out as the last bit of proof you need that standalone SEO is no longer...
by Jeff Yablon | Jun 13, 2016 | Customer Service
As I’ve said here many times, perception is reality. So when a customer service representative justifies a problem you’re having by saying that something is “functioning as intended”, there’s a good chance there will be a disconnect...
by Jeff Yablon | Jun 2, 2016 | Influency, Marketing
Think you’re tough? Think you have “a brand”? Think your name matters? Wrong. Your name doesn’t matter and Twitter is going to prove it. A few months ago the news that Twitter was abolishing their 140-character limit started making its...